Bronwen Rapley, Chief Executive

Since 2016, Bronwen has spearheaded the creation of Onward Homes from five separate housing associations, building a united organisation committed to the customers and communities it serves across the North West.

Under Bronwen’s leadership, Onward has brought together five separate housing providers to create a resilient and united organisation with an ambitious business plan. Looking to the future, her priority for Onward is to work with customers to build thriving communities, supported by the security of good quality, green homes and places.

Bronwen has worked in housing and regeneration for 30 years, initially as a solicitor and then by delivering a number of large regeneration projects in the North West. Prior to joining Onward, Bronwen led the investigation and enforcement team at the Regulator of Social Housing.


Sandy Livingstone, Executive Director of Property

Sandy joined Onward in November 2017, having acted as the interim Executive Director of Property for over a year.

Sandy is a chartered surveyor with extensive experience in all aspects of the housing sector, having previously been a Director in Savills’ Housing Consultancy division. He also brings a wide range of experience in property management, from the higher education, transport, healthcare, and commercial development sectors.


Jackie Carter, People Director 

Jackie is an HR professional with an extensive background in both the private and housing sector over a number of years.

Jackie joined Onward in 2017 and is passionate about transformation and change, driving through an innovative and effective people strategy that promotes a positive and open environment, engages colleagues and creates a great place to work.

As People Director, Jackie is also responsible for delivering a creative and effective organisational development programme, enabling colleagues to reach their full potential.

Catherine Farrington, Corporate Services Director 

Catherine is a solicitor with an extensive background in housing, regeneration and regulation.

Catherine joined Onward in 2018 and has experience of working in both the public and private sector. Prior to Onward, Catherine worked as the Head of Legal at the Regulator of Social Housing. She also has experience of working on regeneration projects from her time spent as a senior solicitor at English Partnerships and the Homes and Communities Agency.

As Corporate Services Director, Catherine led the team that helped to deliver our governance upgrade to G1 in October 2019. Catherine also plays a key role in leading and delivering key business support functions and is the Company Secretary for Onward.

Danielle James – Interim Executive Director of Finance

Dani joined Onward in 2022, having held a number of senior finance positions in both the public and private sector. Prior to joining the organisation, Dani was the Head of Financial Accounting at Riverside. She was the Finance Director at Liverpool Airport for seven years and the Chair of Audit and Risk at South Liverpool Homes. Dani is qualified as both a Chartered Accountant and a Chartered Financial Analyst.



Rob Loughenbury, Director of Strategy 

Rob joined Onward in July 2020 following 7 years of experience providing strategic communications counsel to property clients, leading high profile campaigns to influence housing policy and deliver strategic development, including residential and transport infrastructure schemes.

As Director of Strategy, Rob is responsible for shaping how Onward engages and communicates with people, businesses and organisations across the North West and nationally.

Earlier in his career, Rob worked as a campaign manager for the Conservative Party and completed a PhD in Geography from Durham University, on the subject of community relations in Northern mill towns.


Matt Saye, Executive Director of Operations

Matt joined Onward in September 2020, having worked in housing for over 20 years, with extensive experience of managing homes and providing services in communities. He brings a range of specialist knowledge having managing all types of property and developed numerous services.

As Executive Director Operations Matt is responsible for ensuring Onward works for its customers and plays its part in bringing benefits to the communities it operates in. He works with a committed team that provides customer and residential services along with community and financial support to our customers.